Organize, value, and trade your fan data with Pumpjack.

All delivered through our platform, Fanbank


Unify your data to maximize its organizational value.

Bring together every available data source and provide actionable insights to improve fan acquisition and growth, data valuation, and new revenue opportunities.


What is your data worth?

Fanbank identifies the value of your data in 3 distinct ways.

  • 1

    Transactional Value

    Fanbank™ calculates and reports to you the lifetime value of every fan in your database.

  • 2

    Commercial Value

    Fanbank™ crystallizes the commercial value of your fan database and lets you easily share with your partners and sponsors.

  • 3

    Profile Value

    Fanbank™ analyzes each data point to establish the balance sheet asset value of your fanbase.


Welcome to the first ever marketplace for sports and entertainment fan data.

Pumpjack enables access to data for commercial partners, which generates new revenue opportunities at scale between rights holders and fans.

Interested in Fanbank?

We power some of the leading brands in sport.

From young leagues to the biggest names in sport, Pumpjack improves asset value, rights value, and revenue for all types of rights holders.

Interested in Fanbank?